Visitor Intelligence

Companies

Understand business organizations associated with website activity

Companies groups qualifying visit signals around a business identity and provides organization-level activity context

What this workspace includes

  • Company list
  • Business identity context
  • Associated activity
  • Links to visitors and journeys

Complete workflow

  1. 1

    Open Companies

    Review organizations with recent activity

  2. 2

    Select a company

    Inspect available business context

  3. 3

    Review behavior

    See the associated pages and events

  4. 4

    Use the finding

    Inform audiences, campaign analysis, or relevant follow-up

How records and settings behave

  • Company matching depends on available signals
  • Activity is grouped within the client context
  • A company view can include multiple visits

Working effectively

  • Look for repeated meaningful activity
  • Use company context with visitor behavior
  • Avoid treating one page view as full intent

Keep the correct context

Confirm the active organization, agency, client, site, or record before making a change. The name shown in the workspace identifies where the result will be saved.

Frequently asked questions

Where should I start with Companies?

Review organizations with recent activity

When is my work saved?

Company matching depends on available signals

How do I confirm the result?

Return to the related list or detail view and review its current status. A company view can include multiple visits

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