Launch and optimize

Ads

Compare individual creative, status, and results

Ads is the most detailed campaign view, connecting audience-facing creative to delivery and performance

What this workspace includes

  • Ad list and status
  • Creative preview
  • Ad-level metrics
  • Parent campaign and ad group context

Complete workflow

  1. 1

    Open an ad group

    Choose the delivery group to inspect

  2. 2

    Compare ads

    Review creative and outcome measures

  3. 3

    Open an ad

    Inspect its complete context

  4. 4

    Use the finding

    Refine creative or delivery in the relevant workflow

How records and settings behave

  • Ad metrics represent the selected platform object
  • The parent structure remains visible through navigation
  • Creative stays linked to its ad

Working effectively

  • Compare ads within similar delivery conditions
  • Look at enough data before drawing conclusions
  • Carry useful findings into the next creative run

Keep the correct context

Confirm the active organization, agency, client, site, or record before making a change. The name shown in the workspace identifies where the result will be saved.

Frequently asked questions

Where should I start with Ads?

Choose the delivery group to inspect

When is my work saved?

Ad metrics represent the selected platform object

How do I confirm the result?

Return to the related list or detail view and review its current status. Creative stays linked to its ad

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